My Design Process looks like this: when an idea is being “sketched” out, it’s duplicated over and over in the design program, reworking the new copy to keep each old version. Eventually, I’ll have a 30” long Photoshop/Illustrator document with 100 iterations of whatever I’m working on, with different color combinations and font variations. The process is messy, to say the least.
Things Kelly is:
• Motivated
• Hard Working
• Determined to succeed
Things Kelly is not:
• Funny
I have over 5 years of experience with print advertising design, branding, layout and editorial design, logo creation, email marketing, and photo editing. I have worked with start-ups and small businesses to launch or rebrand themselves using social media and website development. I am intrigued by maximalism and bold colors.
Currently, I am employed with Saratoga Publishing in Saratoga Springs, NY. There, I create the layout for the weekly newspaper as well as layout and design of various magazine publications. I also have prior experience with their sister company, Spa City Digital, where I have worked on digital and print projects for various clients throughout the Capital Region.
On a more serious note, I am an adventurer, coffee addict, dog mom, and a pun master. I takes solo cross-country road trips to explore National Parks, sketchy rest stops, deserts, and mountains. I am always searching for that solitude and stillness that these wild landscapes have to offer us, from the narrow Utah slot canyons to the quiet mountain ponds in the Adirondacks.